October 10, 11, and 12, 2026 ⎯ Paris Porte de Versailles, France

French

HIGHLIGHTS

CALL FOR ENTRIES FOR THE 2026 INNOVATION GRAND PRIX IS NOW OPEN! 🏆

Organized in partnership with L’Éclaireur, this Grand Prix recognizes professionals in the hair and beauty industry for their ability to innovate and stay ahead of the curve in terms of their product offerings, treatments, and services.

As it does every year, the Grand Prix de l'Innovation is making its grand return to MCB by BS. Organized in partnership with L'Éclaireur, this Grand Prix recognizes professionals in the hair and beauty industry for their ability to innovate and reinvent themselves in terms of their product offerings, treatments, and services.

Who can apply?

  • Brands or service providers offering innovative products for the Hair and Beauty industry
  • Retail chains, hair salons, and beauty salons that are innovating not only in the diversity of their offerings and services but also in their strategies and approach to the customer journey.

The different categories:

  • 1 - Hair Care - Shampoo
    • This category is presented in partnership with the 2026 Victoires de la Beauté. Finalists in this category will have the opportunity to have their product tested by a consumer panel. Participation is not mandatory.
  • 2 - Hair Care - Treatment
    • This category is presented in partnership with the 2026 Victoires de la Beauté. Finalists in this category will have the opportunity to have their product tested by a consumer panel. Participation is not mandatory.
  • 3 - Hair Care - Hair Color
  • 4 - Body & Face Cosmetics
  • 5 - Emerging Cosmetics Brand
  • 6 - Furniture & Interior Design
  • 7 - Equipment & Accessories
  • 8 - Packaging
  • 9 - Digital Solutions

The categories below are intended for hair salons and beauty salons that are innovating in their concepts, services, and customer experience

  • 10 - Innovation in Customer Experience
  • 11 - New Benefits and Services
  • 12 - Social, Societal, and Environmental Impact

Submit your applications right HERE!

Application deadline: July 3, 2026

Awards Ceremony: October 11 , 2026, at MCB by BS

Questions about the application process?
Your contact:
Pauline Duez
+33 (0)7 75 72 58 75
[email protected]

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