Programming

The Raphaël Perrier Team

Oct. 11, 2026

WORKSHOW

Trends Look

Dive into the world of Raphaël Perrier during a workshop led by Maxime and Justine, focusing on the latest trends and techniques in hairstyling. Discover new texturizing techniques for haircuts, placement and tips for balayage, quick and trendy updo styles for the red carpet, as well as the latest in men’s haircuts and trends.Maxime and Justine will also take you behind the scenes of the Raphaël Perrier collections: from creating the mood board to building each look, discover the inspirations, techniques, and secrets that bring every creation to life.An opportunity to exchange ideas and share insights—leave with plenty of tips, inspiration, and new ideas to apply in the salon, all while discovering the latest trends.

Laure Cossoul, Éric Vasseur, Stéphanie Prat Eymeric, Fabienne Munoz, Magali Barantin, Marie-Pierre Darthayette, Élisabeth Racine

Oct. 11, 2026

CONFERENCE

Discover social hairdressing

At this conference, we will explore “socio-coiffure,” a specialization that complements the hairdressing profession and is dedicated to supporting people who are vulnerable due to illness, disability, advanced age, or financial hardship. Beyond hair care, this practice helps restore self-esteem, rebuild social connections, and improve psychological well-being. Although still relatively unknown, social hairdressing is gradually gaining ground in France thanks to specially trained professionals. Featuring: - Laure Cossoul, Director of Social Action – AG2R LA MONDIALE - Eric Vasseur, Director of Industry Agreements – AG2R LA MONDIALE - Stéphanie Prat Eymeric, Federal Secretary of FGTA FO, Chair of the Hairdressing Division – AG2R LA MONDIALE - Magali Barantin, Social Hairdresser - Marie-Pierre Darthayette, Founding Director of the Soco Academy social hairdressing school - Elisabeth Racine, Partnerships Manager, ADMR National Union - Fabienne Munoz, First Vice President of UNEC, Vice President of the Hairdressing Division at AG2R LA MONDIALE

Dr. Ali Syed, Jacqui McIntosh, Johnathan Da Silva

Oct. 11, 2026

CONFERENCE

Bringing Out the Best in Textured Hair: Where Science Meets Creative Excellence

This year at MCB Paris, Avlon Europe invites hair professionals, salon owners, distributors, and industry leaders to attend a unique presentation that brings together world-renowned scientific expertise and exceptional artistic creativity.For the first time, visitors will have the opportunity to hear from Dr. Ali N. Syed, an internationally renowned scientist, author, and founder of Avlon, whose pioneering research has profoundly transformed the understanding of textured hair around the world.

Joris Davoine Team

Oct. 11, 2026

SHOW

Punky Booster for Mashiro

PUNKY BOOSTER: It’s where punk culture meets the elegance of haute couture. A fashion show where hairstyles become fashion statements, where volume knows no bounds, and where colors reveal unique silhouettes. Sculptural mohawks, graphic cuts, and unconventional hairstyles blend with denim, veils, and tartan fabrics reimagined with a resolutely contemporary vision.Each model becomes an image, each hairstyle a collector’s piece, in a world where boldness meets elegance. Conceived by the Joris Davoine Team for Mashiro, this show promises creativity, theatricality, and immersion in a timeless world. Welcome to PUNKY BOOSTER, where punk takes the runway in haute couture.

Daphne Narcy

Oct. 12, 2026

CONFERENCE

From Skincare to Method: Building a Signature Style of Your Own How a Protocol Becomes a Company Asset

Daphné Narcy is an expert in natural hair care and a content creator. A hairstylist passionate about well-being, she has developed a holistic approach to hair care that is gentle, sensory, and effective. She is the founder of Maison Daphné Narcy in Paris and has created her own massage method, Holistic Hair Grow®, as well as the Huile Universelle, a 100% natural hair care product. Through her Instagram account @daphnenarcy, her training programs, and her coaching sessions, she shares an expert and authentic perspective on beauty, grounded in the balance between scalp health and the beauty of the hair.

Camélia Nino

Oct. 12, 2026

CONFERENCE

Authentic and Visible: AI Supporting Beauty Professionals

Hosted by Camelia, founder of Aicom and a digital communications specialist for beauty professionals. Managing social media as a beauty artisan is often the last item on an already too-long to-do list. There’s no time, no equipment, not always the inspiration—or even the budget—to delegate, not to mention the algorithm that changes every year! And yet, Instagram is now your most powerful showcase. During this session, we’ll explore how artificial intelligence can transform your approach to social media—without sacrificing your authenticity, without a photo shoot budget, and without spending your evenings on it. Walk away with practical tips for a stress-free, consistent digital presence that truly reflects who you are.

Raphaël Perrier

Oct. 12, 2026

SHOW

"One Life" Show for Wella

From the moment we are born, the world teaches us to follow a path, to obey the rules, and to meet the expectations of others. But there comes a time when the greatest freedom is the freedom to choose our own path. Daring to believe in our dreams, making a living from our passion, and creating without limits is undoubtedly the greatest achievement of all. This show is an invitation to listen to that inner voice that pushes us forward, to overcome our fears, and to turn our dreams into reality. Because true freedom begins the moment we choose to fully become who we are meant to be.

Jean-Marie Contreras

Oct. 12, 2026

WORKSHOW

"Beauty Consultations Through Morphopsychology: When Hairstyle and Color Become a Language and an Emotion."

Morpho-visagism, a registered trademark of Contreras Academy, is not simply the study of the face. It is a sensitive interpretation of what a face reveals. Its shapes, curves, lines, and balance… All of these can tell us about temperament, strength, gentleness, personality, and sometimes even a person’s story. That’s why we also draw on morphopsychology: it allows us to better understand what a person naturally radiates, so we can create a hairstyle that isn’t just aesthetically pleasing, but one that truly resonates with who they are. Morpho Color Coaching: When Color Becomes an Emotion Color, too, tells a story. It’s not simply a shade chosen from a color chart. It can warm, soothe, reveal, and enhance… It touches on the emotional, the intimate—what we feel and what we wish to convey. In Morpho Color Coaching, we naturally observe skin tone, eyes, eyebrows, and the face’s natural contrasts, but we also go beyond appearance to take into account the person’s energy and personality. Because two women can have the same skin tone and yet not wear the same color in the same way. Ultimately, my approach is based on a simple idea: beauty isn’t about transforming a person, but about revealing what’s already there. Through hairstyling and color, I want to show that it’s possible to create a true connection between the image we see in the mirror and the person we truly are deep down.