Future of Beauty 2023 – 2024 - MCB by Beauté Sélection

Next edition on 10, 11 & 12 Sept. 2022

I MCB PARIS I 10, 11 & 12 Sept. 2022

discover the platform Hairbeauty 365


Future of Beauty 2023 – 2024

Sunday 11 September 2022 from 6:00 am until 6:45 am
Future of Beauty 2023 – 2024

Adélaïde LOHIO, founder of L'OBSERVATOIRE BEAUTÉ, will focus her speech on the future of sustainable beauty through the themes of Green Tech, Minimalism and New Rituals.

Founder of L'OBSERVATOIRE BEAUTÉ, a Beauty Diary that aims to be your third eye on the cosmetics market.


L'Observatoire Beauté is a free weekly newsletter that gathers and synthesizes the most relevant press articles each week (data, news, zoom on trends, inspirations and entertaining breaks). Considering infobesity as the evil of the century and suffering, in her own words, from a FOMO tendency, nothing escapes her.

At the same time, she creates personalized monitoring and newsletters for various market players, either as a white label or in partnership, market studies, copy-writing…


Her double career, brand and subcontracting, at Clarins and then Intercos, makes her an expert of the market, both in marketing and development. Finally, her experience within the Peclers trends agency has allowed her to develop a fine vision of local and international trends.

  • Activity area
  • Esthetic
  • Space on the show
  • Cosmetic trends